WhatsApp Business API cost estimator
Meta bills WhatsApp by message category and country. This estimator is a planning aid. Confirm rates on Meta’s rate card. Sellio connects WhatsApp to your shared inbox; AI auto-replies are website chat only.
Meta charges / month
$9.00
Conversations × category rate
Blended per conversation
$0.009
Conversations / month
1,000
Inputs
Templates you send first: reminders, updates, marketing
Customers messaging you; 24-hour service window
Per conversation, varies by country and category
- Business-initiated200 × $0.025 = $5.00
- User-initiated800 × $0.005 = $4.00
Planning aid only. Confirm current rates on Meta's rate card. Sellio connects WhatsApp to your shared inbox; AI auto-replies are website chat only.
How to use it
- 1Enter business-initiated and user-initiated conversations per month.
- 2Adjust the per-conversation rates for your country and template category.
- 3Read the monthly Meta charge and the blended cost per conversation. Confirm rates on Meta's rate card.
FAQ
No. Meta, or your business solution provider, still bills each WhatsApp conversation by category and country. Sellio is the shared inbox your team replies from, and it does not change those rates.
- Meta charges stay the same. This estimator is a planning aid; confirm rates on Meta's rate card.
- Sellio counts WhatsApp as a channel. Each connected account is one channel against your plan's channel limit.
- Replies go back on WhatsApp. Your team answers from the inbox and the customer sees it in their chat.
How the fees work is explained on the WhatsApp API pricing page.
Still have a question? Contact us or browse the docs.
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See also: WhatsApp shared inbox · WhatsApp API pricing explained