LiveChatBrevo (Sendinblue)LiveChat vs Brevo (Sendinblue)

LiveChat vs Brevo (Sendinblue): five seats for $245 or $75

A live chat software against a marketing platform with a chat inbox: Brevo (Sendinblue) is $170 a month cheaper for five people. Where LiveChat and Brevo (Sendinblue) split, and a third option for small teams.

By Khalid Nouri, founder of SellioPricing check dates are listed with each vendor below

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The short answer

Pick LiveChat if website chat is the channel and you want the most refined console and widget available. Pick Brevo (Sendinblue) if you already send campaigns from Brevo and want the same contacts in the inbox. For five people, Brevo (Sendinblue) is $170 a month cheaper than LiveChat ($245 a month on LiveChat against $75 on Brevo (Sendinblue)), before AI. Sellio Mini, at $45, comes in $30 below Brevo (Sendinblue). LiveChat and Brevo (Sendinblue) both include website chat in the price; only Brevo (Sendinblue) has WhatsApp and Instagram. Neither LiveChat nor Brevo (Sendinblue) includes email and Telegram outright. For a team of two to ten weighing LiveChat against Brevo (Sendinblue), the third option below puts chat and tickets at one workspace price.

At a glanceLiveChatLiveChatBrevo (Sendinblue)Brevo (Sendinblue)
Built aroundThe chat console · help desk and chatbot sold separatelyEmail campaigns · Conversations is a module
Entry plan$19/agent/mo · Starter: 60-day history$0 · Conversations Free: 1 seat
Chat in the price$49/agent/mo · TeamAbout $15/seat/mo · Conversations Pro
AI agentChatBot from $52/mo · a separate productAura AI · drafts and summaries, no per-use price
Copilot for agentsIncluded · Text IntelligenceAura AI
Free planNone · 14-day trialYes · one seat, one channel

The six differences that decide it

Everything else on this page follows from these.

  1. 01

    Where a conversation starts

    LiveChatLiveChat

    As a chat in the agent console, with the visitor's page and typing shown live; tickets go to the separate HelpDesk product. Brevo (Sendinblue) has no ticket queue either.

    Brevo (Sendinblue)Brevo (Sendinblue)

    As a chat or a social message in the Conversations inbox, next to the contact's campaign history. LiveChat has no ticket queue either.

  2. 02

    What the seat buys

    LiveChatLiveChat

    $19 buys the console with 60 days of history. Team at $49 keeps the history and adds reports. $245 for five people, against $75 on Brevo (Sendinblue).

    Brevo (Sendinblue)Brevo (Sendinblue)

    Conversations Pro is about $15 a seat; the marketing plans are priced by email volume, not seats. $75 for five people, against $245 on LiveChat.

  3. 03

    How the AI is billed

    LiveChatLiveChat

    Text Intelligence assists are included; an AI answering customers means the separate ChatBot product from $52 a month. Brevo (Sendinblue) meters AI (Aura AI) above the seats as well.

    Brevo (Sendinblue)Brevo (Sendinblue)

    Aura AI drafts replies and summarises chats inside the plans; no AI agent is metered per conversation. LiveChat meters AI (ChatBot from $52/mo) above the seats as well.

  4. 04

    Channels in the price

    LiveChatLiveChat

    Website chat, Messenger, Apple Messages, WhatsApp and email in the console; SMS via integration. Brevo (Sendinblue) adds WhatsApp and Instagram, which LiveChat lacks.

    Brevo (Sendinblue)Brevo (Sendinblue)

    Website chat, Messenger, Instagram, WhatsApp and email; no Telegram. WhatsApp and Instagram are here and not on LiveChat.

  5. 05

    Beyond the inbox

    LiveChatLiveChat

    A large marketplace, and sibling products for chatbot, help desk and knowledge base at their own prices. Brevo (Sendinblue) is a marketing platform with a chat inbox instead.

    Brevo (Sendinblue)Brevo (Sendinblue)

    Email and SMS campaigns, marketing automation, a CRM and transactional email. LiveChat is a live chat software instead.

  6. 06

    Time to the first reply

    LiveChatLiveChat

    An hour: paste the snippet, invite agents, answer. Brevo (Sendinblue) is an afternoon.

    Brevo (Sendinblue)Brevo (Sendinblue)

    An afternoon: add the chat widget and connect the social pages. LiveChat is an hour.

Sources: LiveChat pricing · Brevo (Sendinblue) pricing. Each vendor’s own comparison of the other is linked so you can weigh both sides against ours.

What each one looks like

A look at the agent workspace. Interfaces can vary by plan and product version.

The LiveChat agent console: the chat list, the conversation and the visitor details
LiveChatLiveChat. The LiveChat agent console: the chat list, the conversation and the visitor details
The Brevo Conversations inbox: the chat list beside the contact and campaign history
Brevo (Sendinblue)Brevo (Sendinblue). The Brevo Conversations inbox: the chat list beside the contact and campaign history

Pricing references: LiveChat pricing page (recorded 2026-09-06); Brevo (Sendinblue) pricing page (recorded 2026-09-13; needs verification). Prices change; confirm current terms with each vendor.

LiveChat, Brevo (Sendinblue) and Sellio, side by side

Fifteen things a support team checks. A dash means the product does part of it or charges extra for it.

FeatureLiveChatLiveChatBrevo (Sendinblue)Brevo (Sendinblue)Sellio

Pricing

Pricing model
Per agent; ChatBot is a separate product.
Per seat for the inbox; by volume for campaigns
Per workspace; seats and channels are plan limits
Free plan
14-day trial.
One seat, one channel
2 seats, 1 channel, 1 AI agent, no trial clock

Channels

Website live chat
The core product.
Widget included
One script tag; guides for HTML, React, Next.js and more
Email in the inbox
Via marketplace integration.
Campaign replies, not a ticket queue
From Mini: forward your support address; reply from the thread
WhatsApp
Via marketplace integration.
In Conversations
From Mini: WhatsApp Business API, several agents on one number
Instagram DMs
Via marketplace integration.
In Conversations
From Mini: Instagram DMs beside web chat
Telegram
Not listed.
Not offered
From Mini: paste a bot token; the webhook is set for you
Slack, Discord, Teams (two-way)
Slack integration.
Not offered
From Mini: two-way threads; a reply there reaches the customer

AI

AI agent trained on your docs
ChatBot, a separate subscription.
Chatbot scenarios; Aura AI drafts
Crawl your site, upload PDFs and FAQs; answers only from those
How AI is billed
From $52/mo for ChatBot; copilot included.
Inside the plan
Metered from an included credit, with caps you set
AI hands off to a person
ChatBot transfers to agents.
Scenario hands to an agent
On low confidence, a keyword, or a teammate taking over

Support operations

Tickets
HelpDesk is a separate product.
Conversations only
On Plus: raise from any chat; customer, back-office and tracker
Visual workflow automation
Routing rules; flows live in ChatBot.
Marketing automation, not support rules
From Mini: 11 triggers, 18 actions, no code
Analytics and CSAT
Reports and ratings.
Campaign reports
From Essentials: response times, resolution, CSAT; topics and email reports on Plus

Apps

Desktop app (Windows, macOS)
Mac and Windows apps.
Browser and mobile
Native Windows and macOS apps

Which one, for whom

Pick LiveChat if

  • Website chat is the channel and you want the most refined console and widget available.
  • You need Apple Messages for Business.
  • You want native desktop apps, which Brevo (Sendinblue) does not ship.
  • Time to the first reply is an hour here and an afternoon on Brevo (Sendinblue).

Pick Brevo (Sendinblue) if

  • You already send campaigns from Brevo and want the same contacts in the inbox.
  • Marketing automation matters as much as support.
  • Five people cost $170 a month less than on LiveChat ($75 against $245), before AI.
  • You need WhatsApp and Instagram in the price, which LiveChat does not include outright.

The third option: Sellio

  • Your team is two to ten people on chat, messaging and email. Weigh workspace pricing against $245 a month on LiveChat against $75 on Brevo (Sendinblue) for five people; the billing units and included features differ.
  • You want a ceiling on AI spend: LiveChat meters AI (ChatBot from $52/mo) above the seats, Brevo (Sendinblue) meters AI (Aura AI) above the seats, and Sellio stops at the cap you set.
  • You need Telegram and tickets raised from a chat, which neither LiveChat nor Brevo (Sendinblue) includes.

What two, five and ten people pay

LiveChat on Team: $98, $245 and $490 a month for two, five and ten people, before AI. Brevo (Sendinblue): $75 a month for five (5 seats × about $15); it does not print a per-seat rate to extend to two or ten. Sellio: Free for two seats; Mini at $45 for five, $200 less than LiveChat and $30 less than Brevo (Sendinblue) for five people; Essentials at $95 for ten, the AI credit included. At ten people, Essentials at $95 is $395 under LiveChat.

Where the two agree, and where they split

LiveChat is a live chat software built around the chat console; Brevo (Sendinblue) is a marketing platform with a chat inbox built around email campaigns. Only Brevo (Sendinblue) has a free plan (one seat, one channel); LiveChat offers 14 days, no card. LiveChat and Brevo (Sendinblue) both include website chat in the price; only Brevo (Sendinblue) has WhatsApp and Instagram. Neither LiveChat nor Brevo (Sendinblue) includes email and Telegram outright. LiveChat (ChatBot from $52/mo) and Brevo (Sendinblue) (Aura AI) both meter AI above the seats. Neither LiveChat nor Brevo (Sendinblue) has a ticket queue, and only LiveChat ships desktop apps. LiveChat is an hour; Brevo (Sendinblue) is an afternoon.

What each price leaves out

LiveChat: Text Intelligence (copilot, suggestions, summaries) included. The ChatBot product is separate, from $52 a month yearly. Brevo (Sendinblue): Aura AI drafts and summaries inside the plans; no per-conversation AI price. Beside LiveChat's ChatBot from $52/mo and Brevo (Sendinblue)'s Aura AI, Sellio includes an AI credit with each paid plan. Usage consumes that credit; additional credits cost extra, and you can set a spending cap.

How these figures were read

Brevo (Sendinblue) does not print the figures above in a form a fetch can read (Conversations is priced per seat; the marketing plans by email volume. The page could only be read in a local currency, so the seat price is from Brevo's published summaries.), so they are marked unverified here beside LiveChat's, and Brevo (Sendinblue)'s pricing page should be checked before you decide.

How to decide in an afternoon

  1. Step 1

    Count agents and channels

    Anyone who replies is a seat. List the channels customers actually use.

    5 people reply5 seats
    Website chat61%
    WhatsApp27%
    Email12%
  2. Step 2

    Price the AI you would use

    Estimate monthly conversations the AI could close, then apply each vendor's per-resolution or per-session rate.

    1,200 conversations × 40% AI closes480
    LiveChatLiveChatAssumed $0$0
    Brevo (Sendinblue)Brevo (Sendinblue)See vendorNot quoted
    Sellio$0.05$19

    Illustrative AI-only estimate; vendor units differ. Pack billing is rounded up. Sellio assumes Mini’s $5 credit and $0.05 per conversation.

  3. Step 3

    Trial the shortlist

    Check each vendor’s trial, free plan or demo terms. Where access is available, test one real channel before committing.

    LiveChatLiveChat · 14 days, no card
    Brevo (Sendinblue)Brevo (Sendinblue) · Free plan, no card
    Sellio · Free plan, no card

    Confirm trial access and limits, then evaluate one real channel on each.

Continue your research

FAQ

LiveChat vs Brevo (Sendinblue): the questions people ask

LiveChat is a live chat software built around the chat console; Brevo (Sendinblue) is a marketing platform with a chat inbox built around email campaigns. Neither LiveChat nor Brevo (Sendinblue) has a ticket queue, and only LiveChat ships desktop apps.

  • Entry plan: LiveChat $19/agent/mo (Starter: 60-day history); Brevo (Sendinblue) $0 (Conversations Free: 1 seat).
  • Chat in the price: LiveChat $49/agent/mo (Team); Brevo (Sendinblue) About $15/seat/mo (Conversations Pro).
  • Sellio's inbox: email and Telegram, which neither LiveChat nor Brevo (Sendinblue) has outright, plus the rest of the five, on every paid plan.

The shared inbox page puts Sellio beside LiveChat and Brevo (Sendinblue) on the same rows.

Still have a question? Contact us or browse the docs.

Or the third option: one price, every channel.

Sellio puts website chat, WhatsApp, Instagram, Telegram and email in one inbox with tickets and an AI agent, for $45 to $295 a month per workspace.

Get startedRead the docs

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