UserlikeSalesforce Service CloudUserlike vs Salesforce Service Cloud

Userlike vs Salesforce Service Cloud: entry plans at $0 and $25

A customer messaging platform against an enterprise service CRM: Userlike is $500 a month cheaper for five people. Where Userlike and Salesforce Service Cloud split, and a third option for small teams.

By Khalid Nouri, founder of SellioPricing check dates are listed with each vendor below

Try the third optionSellio pricing

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The short answer

Pick Userlike if you are in Europe and want a German-hosted messenger with WhatsApp campaigns. Pick Salesforce Service Cloud if the rest of the company runs on Salesforce and support must share the record. For five people, Userlike is $500 a month cheaper than Salesforce Service Cloud ($475 a month on Userlike against $975 on Salesforce Service Cloud), before AI. Sellio Mini, at $45, comes in $430 below Userlike. Userlike and Salesforce Service Cloud share no channel in the base price; only Userlike has website chat, WhatsApp, Instagram and Telegram; only Salesforce Service Cloud has email. Between them Userlike and Salesforce Service Cloud cover every channel Sellio ships. For a team of two to ten weighing Userlike against Salesforce Service Cloud, the third option below puts chat and tickets at one workspace price.

At a glanceUserlikeUserlikeSalesforce Service CloudSalesforce Service Cloud
Built aroundThe website messenger · now Lime ConnectCases on the CRM · channels bought separately
Entry plan$0 · Free: 1 seat, 200 conversations$25/user/mo · Starter Suite
Chat in the priceAbout $95/seat/mo · Pro, three-seat minimum, yearly$195/user/mo · Core, plus messaging add-ons
AI agentFrom about $108/mo · AI Agent, 100 conversationsFlex Credits · Agentforce; Max includes 2.75M a year
Copilot for agentsAbout $21/seat/mo · AI CopilotIn Agentforce
Free planYes · 1 seat, website onlyNone · trials on Starter to Advanced

The six differences that decide it

Everything else on this page follows from these.

  1. 01

    Where a conversation starts

    UserlikeUserlike

    As a message in the website messenger, or from WhatsApp, in one message center. Salesforce Service Cloud raises a ticket where Userlike keeps a conversation.

    Salesforce Service CloudSalesforce Service Cloud

    As a case on the Salesforce record, routed by Omni-Channel to a queue or an agent. Userlike has no ticket queue behind its conversations.

  2. 02

    What the seat buys

    UserlikeUserlike

    The free plan is one seat on the website; Pro is priced per seat in euros (about $95) with a three-seat minimum. $475 for five people, against $975 on Salesforce Service Cloud.

    Salesforce Service CloudSalesforce Service Cloud

    $25 buys the Starter Suite; the service editions run $195 on Core to $550 on Max, with channels as add-ons. $975 for five people, against $475 on Userlike.

  3. 03

    How the AI is billed

    UserlikeUserlike

    The AI Agent starts around $108 a month for 100 conversations; the AI Copilot is about $21 per seat. Salesforce Service Cloud meters AI (Flex Credits) above the seats as well.

    Salesforce Service CloudSalesforce Service Cloud

    Agentforce is sold in Flex Credits by usage; only Max includes an allowance. Userlike meters AI (from about $108/mo) above the seats as well.

  4. 04

    Channels in the price

    UserlikeUserlike

    Website messenger, WhatsApp, Messenger, Instagram, Telegram, SMS and email on Pro. website chat, WhatsApp, Instagram and Telegram are here and not on Salesforce Service Cloud.

    Salesforce Service CloudSalesforce Service Cloud

    Email and web on the editions; chat, messaging, WhatsApp and voice are bought as add-ons. email is here and not on Userlike.

  5. 05

    Beyond the inbox

    UserlikeUserlike

    Live translation, video calls and WhatsApp campaigns; a German company under Lime Technologies. Salesforce Service Cloud is an enterprise service CRM instead.

    Salesforce Service CloudSalesforce Service Cloud

    The whole CRM: sales, marketing, commerce, analytics and thousands of AppExchange apps. Userlike is a customer messaging platform instead.

  6. 06

    Time to the first reply

    UserlikeUserlike

    An hour: paste the messenger, connect WhatsApp through their onboarding. Salesforce Service Cloud is weeks to months.

    Salesforce Service CloudSalesforce Service Cloud

    Weeks to months: an implementation, often with a partner. Userlike is an hour.

Sources: Userlike pricing · Salesforce Service Cloud pricing. Each vendor’s own comparison of the other is linked so you can weigh both sides against ours.

What each one looks like

A look at the agent workspace. Interfaces can vary by plan and product version.

The Userlike message center: the conversation list with channel badges and the chat
UserlikeUserlike. The Userlike message center: the conversation list with channel badges and the chat
The Service Cloud console: the case with the contact, the knowledge panel and Omni-Channel
Salesforce Service CloudSalesforce Service Cloud. The Service Cloud console: the case with the contact, the knowledge panel and Omni-Channel

Pricing references: Userlike pricing page (recorded 2026-09-13); Salesforce Service Cloud pricing page (recorded 2026-09-13). Prices change; confirm current terms with each vendor.

Userlike, Salesforce Service Cloud and Sellio, side by side

Fifteen things a support team checks. A dash means the product does part of it or charges extra for it.

FeatureUserlikeUserlikeSalesforce Service CloudSalesforce Service CloudSellio

Pricing

Pricing model
Per seat in euros; three-seat minimum
Per user; channels and AI on top
Per workspace; seats and channels are plan limits
Free plan
1 seat, 200 conversations
None; trials
2 seats, 1 channel, 1 AI agent, no trial clock

Channels

Website live chat
All plans
Messaging add-on
One script tag; guides for HTML, React, Next.js and more
Email in the inbox
Pro
Email-to-case
From Mini: forward your support address; reply from the thread
WhatsApp
Pro
Messaging add-on
From Mini: WhatsApp Business API, several agents on one number
Instagram DMs
Pro
Messenger via add-on
From Mini: Instagram DMs beside web chat
Telegram
Pro
Not offered
From Mini: paste a bot token; the webhook is set for you
Slack, Discord, Teams (two-way)
Not offered
Slack is a Salesforce product
From Mini: two-way threads; a reply there reaches the customer

AI

AI agent trained on your docs
AI Agent add-on
Agentforce
Crawl your site, upload PDFs and FAQs; answers only from those
How AI is billed
From about $108 a month
Flex Credits by usage
Metered from an included credit, with caps you set
AI hands off to a person
Hands to an agent
Routes to a queue
On low confidence, a keyword, or a teammate taking over

Support operations

Tickets
Conversations only
Cases
On Plus: raise from any chat; customer, back-office and tracker
Visual workflow automation
Workflows add-on
Flow
From Mini: 11 triggers, 18 actions, no code
Analytics and CSAT
Analytics on Pro
Reports and Tableau
From Essentials: response times, resolution, CSAT; topics and email reports on Plus

Apps

Desktop app (Windows, macOS)
Browser and mobile
Browser and mobile
Native Windows and macOS apps

Which one, for whom

Pick Userlike if

  • You are in Europe and want a German-hosted messenger with WhatsApp campaigns.
  • Telegram and Instagram must be in the same inbox.
  • Five people cost $500 a month less than on Salesforce Service Cloud ($475 against $975), before AI.
  • You need website chat, WhatsApp, Instagram and Telegram in the price, which Salesforce Service Cloud does not include outright.

Pick Salesforce Service Cloud if

  • The rest of the company runs on Salesforce and support must share the record.
  • You have an implementation partner and a budget for add-ons.
  • You need email in the price, which Userlike does not include outright.
  • You need a ticket queue, which Userlike does not have.

The third option: Sellio

  • Your team is two to ten people on chat, messaging and email. Weigh workspace pricing against $475 a month on Userlike against $975 on Salesforce Service Cloud for five people; the billing units and included features differ.
  • You want a ceiling on AI spend: Userlike meters AI (from about $108/mo) above the seats, Salesforce Service Cloud meters AI (Flex Credits) above the seats, and Sellio stops at the cap you set.
  • You need native Windows and macOS apps, which neither Userlike nor Salesforce Service Cloud includes.

What two, five and ten people pay

Userlike: $475 a month for five (5 seats × about $95, billed yearly); it does not print a per-seat rate to extend to two or ten. Salesforce Service Cloud on Core: $390, $975 and $1,950 a month for two, five and ten people, before AI. Sellio: Free for two seats; Mini at $45 for five, $430 less than Userlike and $930 less than Salesforce Service Cloud for five people; Essentials at $95 for ten, the AI credit included. At ten people, Essentials at $95 is $1,855 under Salesforce Service Cloud.

Where the two agree, and where they split

Userlike is a customer messaging platform built around the website messenger; Salesforce Service Cloud is an enterprise service CRM built around cases on the CRM. Only Userlike has a free plan (1 seat, website only); Salesforce Service Cloud offers a free trial. Userlike and Salesforce Service Cloud share no channel in the base price; only Userlike has website chat, WhatsApp, Instagram and Telegram; only Salesforce Service Cloud has email. Between them Userlike and Salesforce Service Cloud cover every channel Sellio ships. Userlike (from about $108/mo) and Salesforce Service Cloud (Flex Credits) both meter AI above the seats. Salesforce Service Cloud has tickets and Userlike does not, and neither Userlike nor Salesforce Service Cloud ships a desktop app. Userlike is an hour; Salesforce Service Cloud is weeks to months.

What each price leaves out

Userlike: AI Agent from about $108 a month for 100 conversations; AI Copilot about $21 per seat. Salesforce Service Cloud: Agentforce by Flex Credits; Max includes 2.75M a year, others buy by usage. Beside Userlike's from about $108/mo and Salesforce Service Cloud's Flex Credits, Sellio includes an AI credit with each paid plan. Usage consumes that credit; additional credits cost extra, and you can set a spending cap.

How to decide in an afternoon

  1. Step 1

    Count agents and channels

    Anyone who replies is a seat. List the channels customers actually use.

    5 people reply5 seats
    Website chat61%
    WhatsApp27%
    Email12%
  2. Step 2

    Price the AI you would use

    Estimate monthly conversations the AI could close, then apply each vendor's per-resolution or per-session rate.

    1,200 conversations × 40% AI closes480
    UserlikeUserlikeSee vendorNot quoted
    Salesforce Service CloudSalesforce Service CloudAssumed $2$960
    Sellio$0.05$19

    Illustrative AI-only estimate; vendor units differ. Pack billing is rounded up. Sellio assumes Mini’s $5 credit and $0.05 per conversation.

  3. Step 3

    Trial the shortlist

    Check each vendor’s trial, free plan or demo terms. Where access is available, test one real channel before committing.

    UserlikeUserlike · 14-day trial of Pro
    Salesforce Service CloudSalesforce Service Cloud · Free trials on Starter, Pro, Core and Advanced
    Sellio · Free plan, no card

    Confirm trial access and limits, then evaluate one real channel on each.

Continue your research

FAQ

Userlike vs Salesforce Service Cloud: the questions people ask

Userlike is a customer messaging platform built around the website messenger; Salesforce Service Cloud is an enterprise service CRM built around cases on the CRM. Salesforce Service Cloud has tickets and Userlike does not, and neither Userlike nor Salesforce Service Cloud ships a desktop app.

  • Entry plan: Userlike $0 (Free: 1 seat, 200 conversations); Salesforce Service Cloud $25/user/mo (Starter Suite).
  • Chat in the price: Userlike About $95/seat/mo (Pro, three-seat minimum, yearly); Salesforce Service Cloud $195/user/mo (Core, plus messaging add-ons).
  • Sellio: one inbox for every channel: all five channels on every paid plan, where Userlike and Salesforce Service Cloud each include only some.

The shared inbox page puts Sellio beside Userlike and Salesforce Service Cloud on the same rows.

Still have a question? Contact us or browse the docs.

Or the third option: one price, every channel.

Sellio puts website chat, WhatsApp, Instagram, Telegram and email in one inbox with tickets and an AI agent, for $45 to $295 a month per workspace.

Get startedRead the docs

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