MissiveFrontMissive vs Front

Missive vs Front: entry plans at $14 and $25

A team inbox and chat against a team inbox: Missive is $205 a month cheaper for five people. What decides between Missive and Front, and a third option for small teams.

By Khalid Nouri, founder of SellioPricing check dates are listed with each vendor below

Try the third optionSellio pricing

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The short answer

Pick Missive if you want the team's chat and the customer's email in the same window. Pick Front if email is the channel and you want shared drafts, comments and sequences on every thread. For five people, Missive is $205 a month cheaper than Front ($120 a month on Missive against $325 on Front), before AI. Sellio Mini is $45, $75 under Missive. Missive and Front both include website chat, email and Instagram in the price; only Missive has WhatsApp. Neither Missive nor Front includes Telegram outright. A team of two to ten choosing between Missive and Front for chat and tickets at one price has a third option below.

At a glanceMissiveMissiveFrontFront
Built aroundShared email with team chat · one app for bothShared email · comments and drafts on every thread
Entry plan$14/user/mo · Starter: up to 5 users$25/seat/mo · Starter: one channel type
Chat in the price$14/user/mo · live chat widget on every plan$65/seat/mo · Professional: omnichannel
AI agentYour own key or credits · no per-conversation meterFrom $0.05 per conversation · Autopilot
Copilot for agentsIncluded · with your AI key$20/seat/mo
Free planNone · 30-day trialNone · 14-day trial

The six differences that decide it

Everything else on this page follows from these.

  1. 01

    Where a conversation starts

    MissiveMissive

    As an email or a message in a shared conversation that teammates chat about in the same thread. Front has no ticket queue either.

    FrontFront

    As a thread in a shared inbox that teammates comment on and draft together; it is email first. Missive has no ticket queue either.

  2. 02

    What the seat buys

    MissiveMissive

    $14 buys the inbox for up to five users on Starter; rules and integrations start on Productive at $24. $120 for five people, against $325 on Front.

    FrontFront

    $25 buys one channel type and up to ten seats. Omnichannel and fifty seats start at Professional, $65. $325 for five people, against $120 on Missive.

  3. 03

    How the AI is billed

    MissiveMissive

    AI runs on your own OpenAI, Anthropic or Gemini key, or on Missive credits; nothing is metered per conversation. Front meters AI (from $0.05 per conversation) above the seats instead.

    FrontFront

    Autopilot, the AI agent, from $0.05 a conversation; Copilot is $20 per seat and Smart QA $20 per seat. Missive folds AI (your own key or credits) into the plan instead.

  4. 04

    Channels in the price

    MissiveMissive

    Email, live chat, SMS, WhatsApp, Instagram and Messenger; no Telegram. WhatsApp is here and not on Front.

    FrontFront

    Email on Starter; chat, SMS, WhatsApp and voice on Professional and up. Missive adds WhatsApp, which Front lacks.

  5. 05

    Beyond the inbox

    MissiveMissive

    Team chat, tasks and calendars in the same app; native desktop apps. Front is a team inbox instead.

    FrontFront

    Sequences, calendar, account views and analytics for logistics, finance and account teams. Missive is a team inbox and chat instead.

  6. 06

    Time to the first reply

    MissiveMissive

    An hour: connect the mailboxes and install the desktop app. Front is a day.

    FrontFront

    A day: connect the mailboxes, set rules and assignments, then add the chat widget. Missive is an hour.

Sources: Missive pricing · Front pricing. Each vendor’s own comparison of the other is linked so you can weigh both sides against ours.

What each one looks like

A look at the agent workspace. Interfaces can vary by plan and product version.

The Missive app: the shared conversation with the team's chat beside the email
MissiveMissive. The Missive app: the shared conversation with the team's chat beside the email
The Front inbox: the thread with internal comments beside it and the assignment bar on top
FrontFront. The Front inbox: the thread with internal comments beside it and the assignment bar on top

What your team would pay

Move the sliders. Yearly-billing rates from each vendor’s pricing page, next to Sellio’s plan for the same number of seats.

5 people who answer customers

50

300 AI conversations on Missive, Autopilot conversations on Front

3000+
MissiveMissive

$120/mo

Rules, integrations, analytics.

5 × $24 seats
$120
300 AI conversations × $0
$0

Yearly billing; monthly costs more. Missive runs AI on your own provider key or credits; no per-conversation rate is printed. Rates recorded on 2026-09-13.

FrontFront

$340/mo

Omnichannel, up to fifty seats.

5 × $65 seats
$325
300 Autopilot conversations × $0.05
$15
Copilot, 5 × $20
$0

Yearly billing; monthly costs more. From $0.05 per conversation handled by Autopilot, as printed. Rates recorded on 2026-09-06.

Sellio · Mini

$55/mo

One price for the workspace: 3 channels, 2 AI agents, $5 AI credit a month.

Workspace, 5 of 5 seats
$45
AI past 100 included conversations
$10
Copilot for agents
Included

About $0.05 per AI conversation past the credit, with a daily and monthly cap you set. Yearly billing takes 20% off. See every plan.

Pricing references: Missive pricing page (recorded 2026-09-13); Front pricing page (recorded 2026-09-06). Calculator uses yearly-billing rates. Prices change; confirm current terms with each vendor.

5 people, website chat plus 2 more channels, 2 AI agents: $45 a month. Start free, no card.

Start freeSee every plan

Missive, Front and Sellio, side by side

Fifteen things a support team checks. A dash means the product does part of it or charges extra for it.

FeatureMissiveMissiveFrontFrontSellio

Pricing

Pricing model
Per user; AI on your key
Per seat; channels tiered; AI add-ons per seat.
Per workspace; seats and channels are plan limits
Free plan
None; 30-day trial
14-day trial.
2 seats, 1 channel, 1 AI agent, no trial clock

Channels

Website live chat
All plans
Chat channel; Starter allows one channel type.
One script tag; guides for HTML, React, Next.js and more
Email in the inbox
All plans
The core of the product.
From Mini: forward your support address; reply from the thread
WhatsApp
All plans
Professional and up, via add-on.
From Mini: WhatsApp Business API, several agents on one number
Instagram DMs
All plans
Professional and up.
From Mini: Instagram DMs beside web chat
Telegram
Not offered
Not a channel.
From Mini: paste a bot token; the webhook is set for you
Slack, Discord, Teams (two-way)
Team chat is built in
Slack and Teams integrations.
From Mini: two-way threads; a reply there reaches the customer

AI

AI agent trained on your docs
Drafts and rules with your key
Autopilot.
Crawl your site, upload PDFs and FAQs; answers only from those
How AI is billed
Your own key or credits
From $0.05 per conversation; Copilot $20 per seat.
Metered from an included credit, with caps you set
AI hands off to a person
No autonomous agent
Routes to teammates.
On low confidence, a keyword, or a teammate taking over

Support operations

Tickets
Conversations and tasks
Conversations with tags and status.
On Plus: raise from any chat; customer, back-office and tracker
Visual workflow automation
Rules on Productive and up
Rules engine; visual on higher plans.
From Mini: 11 triggers, 18 actions, no code
Analytics and CSAT
Productive and up
Analytics on Professional and up.
From Essentials: response times, resolution, CSAT; topics and email reports on Plus

Apps

Desktop app (Windows, macOS)
Windows and macOS apps
Mac and Windows apps.
Native Windows and macOS apps

Which one, for whom

Pick Missive if

  • You want the team's chat and the customer's email in the same window.
  • Bringing your own AI key is better than a vendor's meter.
  • Five people cost $205 a month less than on Front ($120 against $325), before AI.
  • You need WhatsApp in the price, which Front does not include outright.

Pick Front if

  • Email is the channel and you want shared drafts, comments and sequences on every thread.
  • You run logistics, finance or account management where a thread is a piece of work.
  • Time to the first reply is a day here and an hour on Missive.
  • Its pricing model suits you better than Missive's: per seat per month, billed yearly. Seat caps per plan.

The third option: Sellio

  • Two to ten of you answer chat, messaging and email. Compare Sellio's workspace plans with $120 a month on Missive against $325 on Front for five people, including each product's limits.
  • The AI invoice should be known in advance: Missive folds AI (your own key or credits) into the plan and Front meters AI (from $0.05 per conversation) above the seats, where Sellio's credit is included and capped by you.
  • You need Telegram and a free plan with no trial clock, which neither Missive nor Front includes.

What two, five and ten people pay

Missive on Productive: $48, $120 and $240 a month for two, five and ten people, before AI. Front on Professional: $130, $325 and $650 a month for two, five and ten people, before AI. Sellio: Free for two seats; Mini at $45 for five, $75 less than Missive and $280 less than Front for five people; Essentials at $95 for ten, the AI credit included. At ten people, Essentials at $95 is $145 under Missive and $555 under Front.

Where the two agree, and where they split

Missive is a team inbox and chat built around shared email with team chat; Front is a team inbox built around shared email. Neither has a free plan: Missive offers a 30-day trial, no card, Front a 14-day trial of Professional. Missive and Front both include website chat, email and Instagram in the price; only Missive has WhatsApp. Neither Missive nor Front includes Telegram outright. Missive folds AI (your own key or credits) into the plan; Front meters AI (from $0.05 per conversation) above the seats. Neither Missive nor Front has a ticket queue, and both ship desktop apps. Missive is an hour; Front is a day.

What each price leaves out

Missive: AI on your own key or Missive credits; no per-conversation price. Front: Autopilot AI agent from $0.05 per conversation; Copilot $20 per seat per month and Smart QA $20 per seat (included on Enterprise). Beside Missive's your own key or credits and Front's from $0.05 per conversation, Sellio includes an AI credit with each paid plan. Usage consumes that credit; additional credits cost extra, and you can set a spending cap.

How to decide in an afternoon

  1. Step 1

    Count agents and channels

    Anyone who replies is a seat. List the channels customers actually use.

    5 people reply5 seats
    Website chat61%
    WhatsApp27%
    Email12%
  2. Step 2

    Price the AI you would use

    Estimate monthly conversations the AI could close, then apply each vendor's per-resolution or per-session rate.

    1,200 conversations × 40% AI closes480
    MissiveMissiveAssumed $0$0
    FrontFront$0.05$24
    Sellio$0.05$19

    Illustrative AI-only estimate; vendor units differ. Pack billing is rounded up. Sellio assumes Mini’s $5 credit and $0.05 per conversation.

  3. Step 3

    Trial the shortlist

    Check each vendor’s trial, free plan or demo terms. Where access is available, test one real channel before committing.

    MissiveMissive · 30-day trial, no card
    FrontFront · 14-day trial of Professional
    Sellio · Free plan, no card

    Confirm trial access and limits, then evaluate one real channel on each.

Continue your research

FAQ

Missive vs Front: the questions people ask

Missive is a team inbox and chat built around shared email with team chat; Front is a team inbox built around shared email. Neither Missive nor Front has a ticket queue, and both ship desktop apps.

  • Entry plan: Missive $14/user/mo (Starter: up to 5 users); Front $25/seat/mo (Starter: one channel type).
  • Chat in the price: Missive $14/user/mo (live chat widget on every plan); Front $65/seat/mo (Professional: omnichannel).
  • Sellio's inbox: Telegram, which neither Missive nor Front has outright, plus the rest of the five, on every paid plan.

The shared inbox page puts Sellio beside Missive and Front on the same rows.

Still have a question? Contact us or browse the docs.

Or the third option: one price, every channel.

Sellio puts website chat, WhatsApp, Instagram, Telegram and email in one inbox with tickets and an AI agent, for $45 to $295 a month per workspace.

Get startedRead the docs

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