3CXKayako3CX vs Kayako

3CX vs Kayako: who includes WhatsApp and email

A business phone system with live chat against a help desk: one prints a price and one quotes. What decides between 3CX and Kayako, and a third option for small teams.

By Khalid Nouri, founder of SellioPricing check dates are listed with each vendor below

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The short answer

Pick 3CX if phone is your main channel and you want chat and WhatsApp to ring the same agents. Pick Kayako if you want an AI agent billed only per resolved ticket, with no seat fee. For five people it is $0 a month on 3CX, and a quote on Kayako, before AI; Sellio Mini is $45 for the workspace. 3CX and Kayako both include website chat in the price; only 3CX has WhatsApp; only Kayako has email. Neither 3CX nor Kayako includes Instagram and Telegram outright. A team of two to ten choosing between 3CX and Kayako for chat and tickets at one price has a third option below.

At a glance3CX3CXKayakoKayako
Built aroundPhone calls · a PBX with a chat widgetTickets and a customer journey · AI billed per resolution
Entry plan$0 · SMB Free: up to 10 usersQuote · Kayako One
Chat in the price$0 · live chat on the free tierQuote · widget included
AI agentNone for chat · call transcription launching$1 per resolution · Kay AI Agent
Copilot for agentsNoneIn Kay
Free planYes · up to 10 users, 3CX-hostedNone · talk to a pricing expert

The six differences that decide it

Everything else on this page follows from these.

  1. 01

    Where a conversation starts

    3CX3CX

    As a call, or as a chat that rings the same agent queue; there is no ticket behind it. Kayako raises a ticket where 3CX keeps a conversation.

    KayakoKayako

    As a ticket that shows the customer's journey across the site and past conversations. 3CX has no ticket queue behind its conversations.

  2. 02

    What the seat buys

    3CX3CX

    The licence is per system per year, sized by simultaneous calls, not per agent; the free tier covers ten users. $0 for five people; Kayako prints no figure to set beside it.

    KayakoKayako

    No seat price is printed for Kayako One; older plans were $15 to $60 per agent. No figure for five people here; 3CX prints $0.

  3. 03

    How the AI is billed

    3CX3CX

    No AI agent for chat. Call transcription and analytics are listed as launching soon. Kayako meters AI ($1 per resolution) above the seats instead.

    KayakoKayako

    Kay, the AI agent, is $1 per resolved ticket, with no seat fee; escalations are not charged. 3CX has no AI to bill (none for chat) instead.

  4. 04

    Channels in the price

    3CX3CX

    Voice, live chat, WhatsApp, Messenger and SMS through the phone system; no email queue. WhatsApp is here and not on Kayako.

    KayakoKayako

    Email, live chat, Messenger and X; no WhatsApp, Instagram or Telegram in the inbox. email is here and not on 3CX.

  5. 05

    Beyond the inbox

    3CX3CX

    The phone system itself: extensions, call queues, IVR, recordings and video meetings. Kayako is a help desk instead.

    KayakoKayako

    A help center, SLAs, automation rules and reporting. 3CX is a business phone system with live chat instead.

  6. 06

    Time to the first reply

    3CX3CX

    A day for the phone system; minutes for the chat widget once the PBX is up. Kayako is a sales conversation, then a white-glove onboarding.

    KayakoKayako

    A sales conversation, then a white-glove onboarding. 3CX is a day for the phone system.

Sources: 3CX pricing · Kayako pricing. Each vendor’s own comparison of the other is linked so you can weigh both sides against ours.

What each one looks like

A look at the agent workspace. Interfaces can vary by plan and product version.

The 3CX web client: the call queue with a live chat conversation in the same panel
3CX3CX. The 3CX web client: the call queue with a live chat conversation in the same panel
The Kayako conversation view: the ticket with the customer journey timeline beside it
KayakoKayako. The Kayako conversation view: the ticket with the customer journey timeline beside it

Pricing references: 3CX pricing page (recorded 2026-09-13); Kayako pricing page (recorded 2026-09-13; needs verification). Prices change; confirm current terms with each vendor.

3CX, Kayako and Sellio, side by side

Fifteen things a support team checks. A dash means the product does part of it or charges extra for it.

Feature3CX3CXKayakoKayakoSellio

Pricing

Pricing model
Per system per year, by simultaneous calls
Quote; AI per resolution
Per workspace; seats and channels are plan limits
Free plan
Up to 10 users, hosted by 3CX
None
2 seats, 1 channel, 1 AI agent, no trial clock

Channels

Website live chat
Widget rings the agent queue
Widget included
One script tag; guides for HTML, React, Next.js and more
Email in the inbox
No email queue
Included
From Mini: forward your support address; reply from the thread
WhatsApp
Through the phone system
Not offered
From Mini: WhatsApp Business API, several agents on one number
Instagram DMs
Messenger only
Messenger and X only
From Mini: Instagram DMs beside web chat
Telegram
Not offered
Not offered
From Mini: paste a bot token; the webhook is set for you
Slack, Discord, Teams (two-way)
Internal 3CX chat only
Slack integration
From Mini: two-way threads; a reply there reaches the customer

AI

AI agent trained on your docs
None for chat
Kay
Crawl your site, upload PDFs and FAQs; answers only from those
How AI is billed
No AI agent to bill
$1 per resolution
Metered from an included credit, with caps you set
AI hands off to a person
No AI to hand off from
Escalates free of charge
On low confidence, a keyword, or a teammate taking over

Support operations

Tickets
Calls and chats, no ticket queue
Ticket-first
On Plus: raise from any chat; customer, back-office and tracker
Visual workflow automation
Call flows, not support automations
Automation rules
From Mini: 11 triggers, 18 actions, no code
Analytics and CSAT
Call reports
Reporting
From Essentials: response times, resolution, CSAT; topics and email reports on Plus

Apps

Desktop app (Windows, macOS)
Windows and macOS apps
Browser only
Native Windows and macOS apps

Which one, for whom

Pick 3CX if

  • Phone is your main channel and you want chat and WhatsApp to ring the same agents.
  • You want a free tier for a small team that already needs a PBX.
  • You need WhatsApp in the price, which Kayako does not include outright.
  • You want a free plan to start on; Kayako offers no trial.

Pick Kayako if

  • You want an AI agent billed only per resolved ticket, with no seat fee.
  • A ticket view that shows the customer's journey matters to you.
  • You need email in the price, which 3CX does not include outright.
  • You need a ticket queue, which 3CX does not have.

The third option: Sellio

  • Two to ten of you answer chat, messaging and email. Compare Sellio's workspace plans with $0 a month on 3CX, and a quote on Kayako for five people, including each product's limits.
  • The AI invoice should be known in advance: 3CX has no AI to bill (none for chat) and Kayako meters AI ($1 per resolution) above the seats, where Sellio's credit is included and capped by you.
  • You need Telegram, which neither 3CX nor Kayako includes.

What two, five and ten people pay

3CX: $0 a month for five (five users on the free tier); it does not print a per-seat rate to extend to two or ten. Kayako quotes per team, so two, five and ten people are three conversations with sales. Sellio: Free for two seats; Mini at $45 for five, more than 3CX's $0 and against a quote on Kayako for five people; Essentials at $95 for ten, the AI credit included.

Where the two agree, and where they split

3CX is a business phone system with live chat built around phone calls; Kayako is a help desk built around tickets and a customer journey. Only 3CX has a free plan (up to 10 users, 3CX-hosted); Kayako offers no trial. 3CX and Kayako both include website chat in the price; only 3CX has WhatsApp; only Kayako has email. Neither 3CX nor Kayako includes Instagram and Telegram outright. 3CX has no AI to bill (none for chat); Kayako meters AI ($1 per resolution) above the seats. Kayako has tickets and 3CX does not, and only 3CX ships desktop apps. 3CX is a day for the phone system; Kayako is a sales conversation, then a white-glove onboarding.

What each price leaves out

3CX: No AI agent for chat; call transcription and analytics are listed as launching soon. Kayako: Kay AI Agent $1 per resolved ticket; escalations and deflections are free. Beside 3CX's none for chat and Kayako's $1 per resolution, Sellio includes an AI credit with each paid plan. Usage consumes that credit; additional credits cost extra, and you can set a spending cap.

How these figures were read

Kayako does not print the figures above in a form a fetch can read (Seat prices are not printed; the AI agent is $1 per resolution. Older plans ran $15 to $60 per agent.), so they are marked unverified here beside 3CX's, and Kayako's pricing page should be checked before you decide.

How to decide in an afternoon

  1. Step 1

    Count agents and channels

    Anyone who replies is a seat. List the channels customers actually use.

    5 people reply5 seats
    Website chat61%
    WhatsApp27%
    Email12%
  2. Step 2

    Price the AI you would use

    Estimate monthly conversations the AI could close, then apply each vendor's per-resolution or per-session rate.

    1,200 conversations × 40% AI closes480
    3CX3CXSee vendorNot quoted
    KayakoKayakoSee vendorNot quoted
    Sellio$0.05$19

    Illustrative AI-only estimate; vendor units differ. Pack billing is rounded up. Sellio assumes Mini’s $5 credit and $0.05 per conversation.

  3. Step 3

    Trial the shortlist

    Check each vendor’s trial, free plan or demo terms. Where access is available, test one real channel before committing.

    3CX3CX · Free tier, no trial clock
    KayakoKayako · None printed; book a session
    Sellio · Free plan, no card

    Confirm trial access and limits, then evaluate one real channel on each.

FAQ

3CX vs Kayako: the questions people ask

3CX is a business phone system with live chat built around phone calls; Kayako is a help desk built around tickets and a customer journey. Kayako has tickets and 3CX does not, and only 3CX ships desktop apps.

  • Entry plan: 3CX $0 (SMB Free: up to 10 users); Kayako Quote (Kayako One).
  • Chat in the price: 3CX $0 (live chat on the free tier); Kayako Quote (widget included).
  • Sellio puts every channel in one inbox: Instagram and Telegram, which neither 3CX nor Kayako has outright, plus the rest of the five, on every paid plan.

Sellio's side of the 3CX and Kayako rows is on the shared inbox page.

Still have a question? Contact us or browse the docs.

Or the third option: one price, every channel.

Sellio puts website chat, WhatsApp, Instagram, Telegram and email in one inbox with tickets and an AI agent, for $45 to $295 a month per workspace.

No credit card required